Patient Recruitment – Early Phase
Neighborhood Medical Research is one of the leading clinical research study center which is not only ahead in recruiting patients, but also give them the best facilities possible in Early as well as late phase of research studies. It has been possible to recruit more than 3000 patients as we have become immensely successful in marketing campaign. Our experienced marketing team who is well aware about the services we provide and enroll appropriate patients for trials under correct categories. We are also dedicated to conduct the most effectual patient recruitment campaigns. And we have made enormous successful campaigns in French and English languages. With such effective marketing skills, we are able to produce the largest and sorted patient database.
To us, sky is the limit and we never get tired of trying and looking for ways to progress. It is our dedicated team of Market Development which is responsible for making our marketing segment a full-service in-house Advertising Bureau. While making any advertising campaigns, we keep certain things in mind-
- Artistic inception
- Response tracking
- Media buying
Our Marketing Tools That has Made TMR the Largest Clinical Research Center-
- A rich database of over 30,000 subjects for research
- Television and Digital Video Announcements
- Radio announcements
- Text marketing
- Newspaper ads
- Social media marketing
- Guerilla marketing
- Community events
- Email campaigns
- Magazine ads
- Direct mail
- Ailment-specific websites
Our Marketing Facilities
Our patient recruitment system depends on certain issues which has reached us the top. We will be obliged to describe our facilities to make customers and sponsors get attracted to our services-
- Our Campaign Tracking System– This is one of the facilities, available at us, that make you select any communication medium, especially Spanish and English. We have a detail database record of the campaigning which is necessary to run cost-effective campaigns.
- Our Multi-Media Center– Through this facility, we can run short media campaigns in radio and television whenever we receive approved scripts from IRB. All the TV commercials of TMR are produced at no cost to our sponsors and thus, the entire amount for advertising is used in delivering the message to all.
- Precision Marketing– With this record, we can facilitate our new customers about all important information, asked by them and to provide our existing customers. It has been proved that precision marketing is very much needed to revitalize and retain a subject matter.
- Integrated Marketing– Integrated marketing includes several other marketing essentials, including paid advertising, promotion on social media, public relation, promotional activities and other sectors which are needed to apply to meet the goals of every individual study.
- Internet Presence– We has designed our portals for every clinical research studies. There are prospective subjects on these websites where customers can respond to the study ad campaigns.
- Social Media– We knows this is the most important tool of marketing if we want to reach maximum people overnight. TMR is connected with several social media network where we describe our services, procedure of patient recruitment and the cost structure to our customers. Our psychographic research makes it possible to create exclusive, efficient advertisements in a cost-effective way. We also have our swift video editing system which makes it possible to record, upload and post any new studies to carry on a research work in a video format as soon as it gets approval. We are connected with the following social media networking systems-
- Google +
Our Working Style
While describing our patient recruitment marketing program, we should describe our working style to our sponsors and customers so that they can understand why we are heading to the top.
We know that it is not always possible for the clinical and marketing team to communicate effectively at the early phase of the trial. Therefore, our skilled marketing team members always attend every clinical team meetings to discuss their strategies and plan to execute those. Thus, our marketing team stays always active for the upcoming trials and any sudden changes in the patient recruitment program.
We work closely with the collaboration of our Regulatory and Business Development Departments. Our ad departments always follow the IRB guidelines while creating ads and our Marketing Department turns around these ads efficiently and effectively. Thus, launching effective trials becomes easier.
Our 24/7 Call Center
There are several reasons that TMR is gaining so much popularity; but the main reason is obviously, the efficient and dedicated employees who are professional research counselors and dedicated to solve your problems and answer your queries related to clinical research study.
Our call center gets numerous calls from several integrated marketing campaigns, including television, radio, social networking sites and lots of other channels. We are technologically advanced as we use the latest VOIP and other technologies, so that each call can be scrutinized and goes through contact management procedure.
The activities and calls at the call center are monitored minutely so that our marketing team can understand that the entire advertising and marketing campaigning is carried out fruitfully at every medium. The Call Center Manager keeps contact with Marketing Director and detects if any new changes can be brought to the campaigns, running on different media channels.